We’re different from most online or high street opticians. We don’t currently sell any frames online as we believe it takes specialist knowledge and expertise to help our patients find frames that fit well and provide optimal vision.
Contrary To Popular Belief, It’s NOT About Face Shape
Many companies create graphic guides for their customers to help them choose frames based on the shape of their face. For example, someone with a round face may be encouraged to choose frames that are more angular in design.
Here at Auerbach & Steele, we do it differently.
How To Find The Perfect Pair Of Frames
Our highly qualified dispensing opticians help you find the perfect frames depending on a number of factors.
We believe glasses should frame your eyes (the very thing they’re supporting), not your face. This is why we do not make sweeping assumptions that certain frames will automatically suit because you have a certain face shape. Rather than simply sharing a guide online, we work in-person, face to face to recommend a frame that’s uniquely right for you. We look at your defining features - the shape of your eyebrows and perhaps your cheekbones - in order to help choose the frames that will suit you best.
The process begins with a detailed briefing from our optometrist following the eye examination. The dispensing optician will be given details of the prescription and any other information that might be helpful when choosing frames.
Your Prescription Can Affect the Type of Frames That Are Suitable
It’s vital that your frames are suitable for the type of
prescription lenses you require. For example, certain frames may not be
suitable for varifocal lenses. The dispensing optician will be able to
advise on frame options appropriate for you depending on your
prescription. We always ensure that your new glasses offer you the best
field of vision possible.
Whether you are looking to change your look altogether or
perhaps have a big event coming up that necessitates a different frame,
we can help you find a look that works for you. We love this part of the
A dedicated team member works closely with you to
understand your preferences and requirements. And don’t worry if you
don’t have any particular styles in mind, we can help you narrow down
the options available in store.
It’s important to us that you don’t feel rushed in the
slightest. We allocate plenty of time for a dispensing optician to help
you choose new frames at your leisure. We have worked with countless
customers throughout our 26 years in business and have honed our skills
to create a highly tailored approach to finding the perfect pair of
frames for you.
How To Ensure a Good Fit
Once we have carefully selected a range of frames that work
with your prescription and your features, we then determine whether the
fit will be right in terms of comfort and vision.
For maximum comfort and stability, your frames have to sit
well on the bridge of your nose and feel comfortable on your temples and
around your ears.
Handcrafted Frames Offer a Wider Range of Sizes
We only stock frames made by artisan suppliers who
specialize in handcrafting them from the highest quality materials. It
means they can be adjusted to fit perfectly and comfortably, the colours
remain vibrant and they are durable. They are also offered in a wider
range of sizes than those typically available at high street opticians.
It’s All About the After Care
In addition, we have our own laboratory here in the store
and we can make any necessary adjustments to your frames. It’s common
for a little bit of movement to occur once you begin to wear them – we
are always on hand to help with minor adjustments should they ever be
We believe that dispensing frames requires skill and
experience. That’s why all of our dispensing opticians are fully
qualified and are subject to ongoing training to ensure their skills are
up to date. We believe this very personal service is what sets us apart
and has resulted in enduring, trusted relationships with our lifelong
Glasses are one of, if not the first thing, that
you notice about someone - just as vital as your favourite handbag or
pair of shoes. Whether you want something a little more subtle, or a
striking statement pair, Auerbach & Steele has all the expertise
needed to help find the perfect frames for you.